Marketing is the process of buying or selling a product or service. Marketing includes advertising, selling, and delivering products to consumers or other businesses. And there are several types of marketing strategies involved.
Types of Marketing:
word of mouth marketing
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Points to consider for marketing:
Advantages of healthy marketing plans:
A Marketing Plan gets everybody on the same side.
It helps you to do your business on the basis of your goals and values
A good marketing plan helps you to evaluate new opportunities for your business
Disadvantages of healthy marketing plans:
It identifies your weakness in your business
Improperly analyzed data may get flopped finally
Improper way of marketing may lead you to lose your existing clients.
7Critical Marketing Survey
1. Who is presently purchasing your products or services?
2. What audience will be involved in buying the product in the future?
3. What are the foremostaims for not purchasing the product?
4. Where would individuals purchase your products or services from?
5. Who is the leading competitor?
6. What are your views about numerous features of our products or service?
7. What promotions could be made to your products or services to make them superior?
Is your PhD in Marketing worth it?
PhD in Marketing generally deals with learning about information technology, organizational behavior, political economics, and marketing. This process of the doctoral research program will help you decide whether your doctorate degree is worth it or not. Here HIGS have given some data associated with 5 major career path that PhD holders tend to go into.
PhD in Marketing career/salary:
Market research analysts
PhD in Marketing Graduation and Admission Requirements
To secure a PhD in marketing, students have to finish5 years of the researchprogram, and alsostudents have to complete two years of coursework. And it issubsequently a field examination at the end. During their research program under marketing, students will be covering research topics such as economic, psychological, and administrative theory as it relates to the field of marketing. Then the coursework will be done in business management and research methodologies. Those who want to do their research in marketing, then have to finish a master’s degree in accounting, finance, management, economics, or a related field.
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We are a “BIG TEAM” with more than 50 employees. HIGS teamed up with research-oriented, skilled, doctoral fellows who are here to work with you.
HIGS will help from the beginning or any stage of your research journey.